WhatsApp Automation & Business API Setup
WhatsApp automation uses the official WhatsApp Business Platform (API) to send and reply to messages automatically: instant replies to enquiries, order and appointment updates, reminders, follow-ups and campaigns to customers who have opted in. NexLoop sets up the API, builds the message flows and connects them to your website and CRM.
In India, customers would rather message on WhatsApp than fill a form or call. But replying by hand from one phone doesn't scale, and broadcast lists get ignored.
With the official WhatsApp Business Platform, several team members can share one number, replies go out instantly, and every enquiry is logged in your CRM.
What you get with our WhatsApp Automation service
Business Platform setup
WhatsApp Business Platform account, number verification and message templates approved by Meta.
Auto-replies & menus
Instant answers to common questions and simple menus that guide customers to what they need.
Lead capture flows
Collect requirements, budget and contact details inside WhatsApp and push them to your CRM.
Reminders & updates
Appointment, payment, order and delivery messages sent automatically at the right time.
Campaigns
Template campaigns to opted-in customers, following WhatsApp's policies to protect your number.
Shared team inbox
Several team members working from one business number, with handoff from bot to human.
Who it's for
- Instant replies to website and ad enquiries
- Appointment confirmations and reminders
- Order and delivery updates
- Payment reminders
- Offers to opted-in customers
- Lead follow-up sequences
Tools & technology
- WhatsApp Business Platform (Cloud API)
- Approved message templates
- Chatbot & flow builder
- CRM / Google Sheets
- Website click-to-chat
Our WhatsApp Automation process
- 01
Plan the journeys
We list the conversations you have today and decide which to automate.
- 02
Set up the platform
Account, number and message templates submitted and approved.
- 03
Build the flows
Auto-replies, lead capture and reminders connected to your systems.
- 04
Launch & measure
We track replies and conversions and tune messages.
WhatsApp Automation: common questions
What is the difference between the WhatsApp Business app and the WhatsApp Business API?
The WhatsApp Business app is a free phone app for one or a few users replying by hand. The WhatsApp Business Platform (API) lets you automate replies, connect a CRM, use chatbots and have a whole team work from one number.
Will my WhatsApp number get banned if I automate messages?
Using the official WhatsApp Business Platform with opted-in customers and approved templates is within WhatsApp's rules. Bans usually come from unofficial tools and bulk messages to people who never opted in, which we don't use.
How much does WhatsApp automation cost?
There are two parts: Meta's per-message charges for business-initiated template messages, which vary by message category, and the one-time cost of setting up your flows and integrations. We explain both before you start.
Can I keep my existing WhatsApp number?
Usually yes. A number can be moved to the WhatsApp Business Platform. We check the options for your number before setup so you don't lose your chat history unexpectedly.
Can WhatsApp automation connect to my website and CRM?
Yes. Website enquiries can trigger a WhatsApp reply instantly, and WhatsApp conversations can create or update leads in your CRM or Google Sheet.
Related services
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Website and WhatsApp chatbots trained on your business that answer questions, capture leads and support customers.
AI Automation
Automate repetitive processes, lead qualification, internal workflows, CRM updates and operational tasks.
Website Development
Custom websites, landing pages, dashboards, SaaS platforms and modern web experiences built in Next.js.
Let's talk about your WhatsApp Automation project
Book a free strategy call. We'll look at your goals, suggest the right approach and send a fixed written quote.